Working with Jones and Co. Marketing team, I worked on a rebrand for Prime Solutions (now 3Prime Analytics) which is a medical data analytics company started by 3 founders. They needed a cohesive brand to help them expand and attract new business, focusing on PRIME as a concept (prime = best, prime numbers, 3prime DNA etc). Visual needs included a completely new direction, logo, color story and brand guidelines. Additionally they required site and email graphics, a sales deck template design and website design (built on wordpress).
Radiant Therapeutics needed a logo that represented the brand but allowed for branching out into additional product categories as they grew. In addition they needed fresh packaging for their new line of supplements.
MRX or Midwest Rail Exchange, was a new US rail transport proposal in 2017. In addition to needing their proposed logo reworked and fine tuned, they also needed brand guidelines as well as branded paint schemes for their engines and cars.
Additional Projects:
Charity Help4Diabetes, each of the 4 drops representing blood, water, insulin and glucose all working together.
Kaibot, a subsidiary of AAFIE (American Alliance for International Education), needed a logo for their AI/Machine Learning Research sector. Tying together AI and infinite possibilities.
The Salted Bath, a small candle and bath company, the logo and supplementary logo (and label design), representing the crystalline structure of bath salts and water.
The Upside Down at East, a small project for the maker's lab in a private high school tying in mechanics, electronics and chemistry into a multi-use logo.
